Owner Strategy Video

The Owner Strategy Triangle

By Josh Baron 

Josh Baron, co-author of the Harvard Business Review Family Business Handbook, explains the Owner Strategy triangle, a tool to help owners decide what they most value. Liquidity? Growth? Control? As Baron explains, you can’t have all 3. So how do you decide what tradeoffs you want to make? For more information on the Owner Strategy triangle and how family owners can make decisions about what value they want their shared asset to provide, check out this excerpt from the Handbook.